mae krell’s new single, “snow,” is the kind of song that shows pop music at its best. With gently swelling vocals and a muted beat, krell’s intensely personal lyrics shine at the fore. Continuing on the theme from their last single, “wash,” krell questions the sources of their pain, and how to move past them. The musical accompaniment makes the medicine go down easy, but make no mistake: there is healing to be found in this song.
mae krell is in the midst of a new era. Following a two-year hiatus, the 21-year-old made their return in 2020 with a string of soft, folk-pop singles. Influenced by revered singer-songwriters like Bob Dylan, Phoebe Bridgers and Gregory Alan Isakov, Mae writes intimate reflections about confronting past struggles, self-love and personal truths. “wash,” their most recent release, garnered over 500k Spotify streams in less than six months, with their other singles following close behind in numbers.
“When you’re used to being in a negative place, anything that’s good for you feels foreign.”